When America moves towards economic growth, so does the fleet used to represent the hard working people. In the past decade, the recent pick up truck sales in the United States have risen solely because of the contracting and construction industries.
Automotive market research has shown in the first half of 2013, the number of pick up truck sales by contractors is 51% higher and climbing than when it had peaked in sales for contractors in the past 10 years, resembling the number of pickups purchased for contracting purposes in the mid 1980s.
Greater morale due to new trucks leads to better completion rates of contracts, thus more jobs are offered to the construction company and they can lower or increase their bidding for new contract jobs, thus increasing their yearly revenue and the ability to increase their fleet. Truck sales are boosted by the increased investment in American infrastructure.
It’s also worth noting that while pick up truck sales have increased for contracting purchases dramatically, other sectors of market research for pick up selection haven’t seen the same effect. Compared to contracting sales, other pick up truck purchase categories support little to no growth in sales in the past 10 years.
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