It’s time once again for the Shopper’s Choice awards on cars.com. Every year, millions of automobile shoppers search through the site’s vast inventory and often make contacts with dealers who then in turn review their own cars. With approximately 30 million visitors to the site a month, the list of ten finalists represents an accurate tally of the user’s preferences. Based on this data, a list of ten finalists are procured. The data also takes into consideration the act of searching for the car itself and user reviews of the cars.
Shoppers can then vote for the top car on the cars.com Facebook page. Another way to vote for the the top car is to visit the cars.com website and scroll down to the advertisement that will hotlink you to the cars.com Facebook page. This year’s ten finalists include the following: Honda CR – V, Chevrolet Silverado, Ford F – 150, Honda Accord, Honda Civic, Chevrolet Camaro, Ford Mustang, Jeep Wrangler Unlimited, Ram 1500, and the Jeep Grand Cherokee.
Shoppers can vote starting November 4th. Voting will last until December 6th. According to the website, one lucky voter will have the chance to win a trip for two to Miami. The trip will include a No Drama Luxury Car Tour that will allow the winner to try out and test ride top of the line cars. Past winners have included the Dodge Challenger in 2012 and 2013, and the Kia Optima in 2011. The winning car will be showcased at Cars.com Best of 2014 Awards Show in Detroit on January 14th, 2014.
Cars.com is one of the largest automotive classified websites in the world. It has been described as “the most complete car sales megasite” by a 2003 Library Journal survey. The website offers automobile consumers a one stop shop for side by side comparisons, consumer reviews, and listings of new, used, and certified used vehicles. Launched in June 1998, Cars.com is a division of Classified Ventures LLC, which is owned by leading media companies, including A.H. Belo (NYSE: AHC), Gannett Co., Inc. (NYSE: GCI), The McClatchy Company (NYSE: MNI), Tribune Company and The Washington Post Company (NYSE: WPO).